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Fernando Bleichmar

Executive Vice President and General Manager of U.S. Higher Education

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Fernando Bleichmar currently serves as Executive Vice President and General Manager of U.S. Higher Education for Cengage Group, a role he has held since 2019. In this position, Fernando leads a cross-functional team focused on helping faculty and institutions navigate the digital transformation and emerging models of higher education, while delivering affordable, quality digital learning to students through the continued success of Cengage Unlimited.

Fernando has dedicated much of his career to helping organizations successfully overcome barriers to deliver superior products and services. He is especially passionate about education transformation, stemming from his early exposure working with his parents’ higher education school in Mexico. He is committed to fundamentally improving the learning experience for faculty and students.

Prior to his current role, Fernando held different leadership positions at Cengage Group, serving as Chief Product Officer, where he was responsible for Cengage Group product development and innovation, and Chief Strategy Officer, spearheading the company’s approach to data-driven decision-making and student-centered business models. Before joining Cengage Group, Fernando held various roles at Altisource Technology Services, Elsevier Health Sciences, and The Boston Consulting Group. Fernando holds an MBA from Columbia University and a Bachelor’s degree from the University of Pennsylvania. He is based out of Boston, Massachusetts.