Andover, Hampshire — February 26, 2020 — Cengage, an education and technology company, today announced a new partnership with Prince Mohammad Bin Fahd University (PMU). This partnership will drive technology-enhanced learning and benefit faculty and students through the provision of joint academic publications, professional soft skills development services and electronic learning resources. The signing of a memorandum of understanding (MoU) between Cengage and PMU took place at a ceremony on Feb 9, 2020 at PMU’s campus in Khobar, Saudi Arabia.
Cengage’s wealth of higher education content combined with its expertise and unstoppable vision to enrich learning experiences around the globe complements PMU’s strategic goal to enhance the educational services provided to students and faculty members and improve the usage of electronic platforms.
The partnership will initially involve the supply of Cengage materials to support teaching and learning at PMU but is intended to extend into areas such as joint publishing with PMU Press and digital content development and research. Longer term, Cengage’s professional and technical expertise combined with PMU’s state-of-the-art facilities and unique and innovative skills-based approach to tertiary education offers the opportunity to provide enrichment products and services including a soft skills-based curriculum, professional development workshops and regional faculty events.
“Reaching this understanding with Cengage, a global, renowned textbook publisher and a reliable impactful store house of learning, reflects a shared commitment of both parties to function as hubs of knowledge production and intellectual works. PMU Press and Cengage are looking forward to building a strong collaborative partnership to expand their global presence as publishers of quality print and digital textbooks. The MoU lays the foundation for optimizing the usage of resources available to both parties. It is aspired that this MoU becomes a milestone in producing educational resources accessible in various formats to college students with or without print or visual impairment,” said Dr. Mohamed Elgeddawy, the Director of Learning Resources Center and PMU Press.
“We are very excited to be partnering with such a prestigious institution as PMU, and to be extending our footprint in the Kingdom with a ground-breaking higher education provider.” said Andrew Robinson, Director of Higher Education EMEA at Cengage. “We hope this MoU will extend to further collaboration with PMU, using their excellent state-of-the-art facilities for workshops and regional faculty events, as well as working with this lighthouse institution in leading and driving technology-enhanced learning, based on their soft skills-based core curriculum, to help students be more successful, and preparing them for the 21st century needs of the workplace.”
The benefits of this new partnership include:
- the provision of curated high-quality content and joint academic and education publications,
- enriched teaching and learning experiences through technology-enhanced learning and advancement, and
- empowerment of students and instructors through professional development and soft skills-based learning.
About Cengage: Cengage is the global education and technology company built for learners. Cengage’s products and services create learning experiences that build confidence and momentum toward the future students want. At Cengage EMEA we develop and publish products to meet the constantly changing needs of our educational, professional, trade and library markets. We enrich the relationship between educators and students by partnering with educators to create solutions and share student insight.
About PMU: A unique and distinguished institution of higher learning with a globalized view and diverse faculty strengths, PMU offers a highly innovative student-centered approach and genuine paths to learn and innovate. Using the latest technologies and exclusive facilities, PMU concentrates on the needs, interests and abilities of students to provide a sustainable and nourishing environment to prepare students for professional success and to prepare future leaders for the global challenges they may encounter. PMU Press is the publisher and translation house for PMU.